07 Jul 2010|
Why We “Get” Social Media
Murdoch Marketing is among 53 advertising agency blogs in a race by Fuel Lines to be deemed winner of "getting it" when it...
What We Think
30 Jun 2010|
Advertising Must Sell
. OK, I’ll date myself a bit. I learned this business from my father, some 30 years ago, fresh off a West Pac tour...
11 Jun 2010|
Slim-Fast Ads Target Brides
Slim-Fast’s recent print ad campaign features bride and groom cake toppers with the bride in a variety of unpleasant positions with a tagline...
02 Jun 2010|
5 Useful Email Marketing Tips
With options from social media to blogging to digital advertising, it’s easy to forget the most basic tool for online promotion – email...
24 May 2010|
Lunch On Us!
Who said, there's no such thing as a free lunch? We didn't! We're giving away $10 gift cards to Deli Joe's all summer...
21 May 2010|
Brand Equity 1st Tee Box
. Golf ball manufacturers market more than 1,000 ball models, each with unique (or so we’re told) price and performance characteristics. I’ve narrowed my...
18 May 2010|
The One Thing You Don’t Love Love+Failure
Hats off to Donna Fenn over at Inc. for her great post, Why You Should Love Failure. What hurts, instructs; this is great...
10 May 2010|
The Social Media Style Guide
Imagine a pair of unmarked, generic athletic shoes. Who do you see wearing these shoes? Your grandpa, a delivery person or uniformed medical...
05 May 2010|
The Best Time To Buy
Many a fortune can be made buying when every one else is selling; demand is weak and supply is abundant. In a free...
22 Apr 2010|
HAPPY 40th bEARTH DAY!
In honor of Earth Day, we encourage everyone to take action today, as well as every other day, and incorporate more green into...
16 Apr 2010|
Giving back in 2010
Every year we partner up with a non-profit organization to help with pro-bono work. This year, we’re proud to work with the Southwest Michigan...
16 Mar 2010|
Welcome to our blog!
Thanks for stopping by to our brand spanking new blog! We're all very excited about it and encourage you to bookmark this page,...
WHEN WE’RE NOT MARKETING OUR CLIENTS, WE’RE PROMOTING THEM